ArabicChinese (Simplified)EnglishFilipinoFrenchGermanItalianJapanesePortugueseRussianSpanishSwedish
Go to Top

Real Fruit Juices.

Share This.Pin on Pinterest1Share on Facebook9Share on Google+0Tweet about this on Twitter2Share on LinkedIn2Share on TumblrShare on Reddit0Share on StumbleUpon1Digg thisEmail this to someone

Naoto Fukasawa takes designing and brand imaging to the next level.  He takes the route of literal design reaching the consumer through the ‘senses’ as opposed to using the oversaturated, gimmicky marketing and branding strategies of  stand out letters and designs.  Naoto’s strategy is refreshing, appealing and intelligent. The old school juice box we have all grown up with has shifted to imitate the actual fruit. Get your taste buds going by feeling a juice box, get into that.

“I imagined that if the surface of the package imitated the colour and texture of the fruit skin, then the object would reproduce the feeling of the real skin.” - Naoto Fukasawa.

Photo Courtesy of Naoto Fukasawa.

Photo Courtesy of Naoto Fukasawa.

Photo Courtesy of Naoto Fukasawa.

Photo Courtesy of Naoto Fukasawa.

About The Quiet Lunch.

The Quiet Lunch.
Quiet Lunch is a grassroot online publication that seeks to promote various aspects of life and culture with a loving, but brute, educational tinge. When we say, “Cerebral Sustenance Daily,” we mean it.

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Read more:
Quiet_Lunch_Magazine_Shawn_Huckins
We Want Revolution Revolution.

Melding the both the political revolution of 18th century and the technological revolution of 21st century, Shawn Huckins explores the...

dvn01140032ora_02_large
Autumn Cowboy.

Yesterday we suggested that you get in touch with your more gentlemanly side, but today we are urging you to...

90A01FBLK_large
The Greatest Backpack Ever Wove.

Topman provides yet another opportunity to look good in leather. Their new intrecciato woven leather backpack is as sexy as the...

The Pie Hole: (Thai)ed Together.

Usually we feature recipes that we have yet to try and we let you, the reader, journey through the process...

Close