Graphic designer Viktor Hertz knows, that when it comes to advertising, there is a war going on for our minds. His series, Honest Logos, seeks to disarm the "enemy." Courtesy of Viktor Hertz. Courtesy of Viktor Hertz. Courtesy of Viktor Hertz. Courtesy of Viktor Hertz. Courtesy of Viktor Hertz.Graphic designer Viktor Hertz knows, that when it comes to advertising, there is a war going on for our minds. His series, Honest Logos, seeks to disarm the "enemy." Courtesy of Viktor Hertz. Courtesy of Viktor Hertz. Courtesy of Viktor Hertz. Courtesy of Viktor Hertz. Courtesy of Viktor Hertz.