Cool designs that appear on shirts often have a more substantial start than just being cool to enough adorn a shirt. Often times these design have a meaningful origin and concept that was thoughtfully conceived by the artist.

“My work reflects the issues of natural surroundings and also social issues. What happens to the world today affects my emotions and I like to interpret the issues into my illustration.”

- Chalermphol Harnchakkham.

Take the piece below for example:

“Social Feed”. (Courtesy of Chalermphol Harnchakkham./Click to Purchase.)

Pretty cool, right? Created by illustrator Chalermphol Harnchakkham, “Social Feed” looks dope plastered on someone’s shirt or on the back of someone’s iPad but what can get lost is the meaning.

On the meaning behind “Social Feed”:

“‘Social Feed’ is all about digital media and social network which we are  all feeding into our daily life now. We become more addicted to this daily dose. Our life has become more digitalize than before.”

See what we mean? What just looked like a kickass lion with a cornucopia of social media related junk hanging viciously from its mouth is actually a fierce critique of our social habits. Now, we’re not trying to insult anyone’s intelligence. “Social Feed” is more than likely an easy piece to read and interpret. But not all of Harnchakkham’s pieces are so obvious.

“Death Ride”. (Courtesy of Chalermphol Harnchakkham./Click to Purchase.)

“Bad TV”. (Courtesy of Chalermphol Harnchakkham.)

“Magnificent Ruin”. (Chalermphol Harnchakkham.)

On “Magnificent Ruin”:

“The concept of this illustration represent the dramatic landscape of magnificent nature which is fading and perhaps will get lost in our period of time. It is our duty to preserve the beauty of nature.”

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